Sales Improvement 
BLC’s Comprehensive Service and Sales Performance System is designed to help community banks expand customer relationships through a commitment to management structure, quality customer service, employee skill development, and accountability.  More...
Services
BLC provides strategic marketing and sales improvement services to community financial institutions. Our approach is to work closely with senior management to provide expertise and make additional marketing and sales resources available at an affordable price. We work as part of your management team to develop marketing strategies, provide data to assist with decision making, and to implement sales improvement programs designed to support the culture of your organization. We conduct our own sales training and work hands on with your sales force to improve skills and get results. We are experienced Bankers with the expertise to enhance your marketing efforts and improve your cross-selling results.
Mystery Shopping
BLC’s mystery shopping services are designed to help financial institution management monitor service and sales activities being utilized by the customer contact staff. Top performing institutions recognize the importance of providing superior customer service, having employees with the product knowledge needed to develop customer relationships, and measuring service and sales skills. BLC’s Mystery Shopping Service will tell you reliably and objectively what your customers are experiencing in your branches and service units.  More...
StarMaker
BLC’s innovative sales and service program designed especially for small and mid- sized financial institutions. Data mining and customer intelligence is critical to effective cross-selling and expanding customer relationships. The program combines dynamic software capabilities with proven sales management functions.  More...
Bottom Line Connection ®  •  617 Ridgely Ave Suite 2, Annapolis, MD  21401  •  410-737-1447
Branch Site Analysis
BLC’s demographic and site analysis services are designed to assist community banks in making crucial decisions concerning the right location for a successful branch and to understand the demographics around existing branch locations.  More...
Customer Satisfaction & Loyalty Survey
BLC’s Infoquest Customer Survey product is a quantitative research survey of a randomly selected sample of your customer base, which is used to measure customer satisfaction; the quality of service provided by your staff, your service hours, and products. This product will provide your financial institution with customer feedback for use in strategic planning, employee skill development, and product positioning.  More...
Please include bank name in Request box.